Services used:
account rep support, app development, direct mail

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North America’s largest heavy-duty truck manufacturer needed someone who could carry the load when it came to developing an app their customers would use again and again. So The frank Agency developed TruckerNet – a handy little widget that helps truckers find the nearest service center when they’re on the road.

To promote the app, we also developed a humorous video, radio spots, and premier sponsorships with the major trucking conventions and shows nationwide.

You can download TruckerNet at the app store, or you can get a more detailed case study when you click the button below.


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