913.648.8333
READY TO CONNECT

Case Study

Help Hope Live

HHL Case Study

CLIENT

Help Hope Live

SERVICES

SEO OptimizationContent DevelopmentLanding Page Creation

Help Hope Live, a community-based medical fundraising nonprofit, struggled with organic traffic distribution across their website, with most traffic going directly to campaign donation pages. The frank Agency stepped in to enhance their site’s overall visibility and engagement through comprehensive SEO strategies and targeted content development. We improved the site structure, conducted keyword research and integrated high-impact topics throughout the site. Our efforts included creating and revamping niche landing pages focused on “medical need” financial assistance, as well as optimizing and publishing high-volume keyword articles.

Traffic Increase YoY: 27%

Conversion Growth YoY: 89%

Our strategic SEO and content efforts substantially boosted Help Hope Live’s organic traffic, keyword rankings and user engagement, significantly enhancing their online visibility.

Impactful Niche Landing Pages for Community-based Financial Assistance

Niche Landing Pages - HHL
""

Objective:

Help Hope Live, a community-based medical fundraising nonprofit, sought to enhance organic traffic distribution across their website. They faced a challenge where most traffic was directed primarily to campaign donation pages, limiting overall site visibility and engagement.
""

Approach:

The frank Agency implemented a comprehensive SEO strategy to improve the website’s structure and visibility. This included keyword research, the integration of high-impact topics, and the creation and optimization of niche landing pages focused on providingto provide more information on Help Hope Lives’ financial assistance capabilities for transplants, chronic illnesses, and catastrophic injuries. We integrated high-volume keywords into these landing pages and optimized articles to further boost traffic.
""

impact:

The SEO and content development efforts significantly enhanced the site’s overall visibility and engagement, boosting organic search traffic by 27% over a year-long period. Help Hope Live’s growing organic SERP visibility also contributed to an 89% increase in sitewide conversions including new applications and donations. This resulted in more evenly distributed traffic across the website including key pages and drove greater overall user interaction and support for Help Hope Live’s mission.

RESULTS

+56.8%
Metric

+56.8%
Metric

+56.8%
Metric

Want to see a more in-depth case study? Reach out to us through the form below.

""

CONTACT US

Let’s Connect

We’d love to hear from you! Reach out to our team by leaving us a message or giving us a call at

913.648.8333

    2024 © Copyright The frank Agency
    Privacy Policy