Explore insightful articles, industry trends, and valuable tips curated by our team of experts. Stay updated on the latest in digital marketing, creative strategies, and business growth.
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Writing headlines is hard. If it wasn’t, writers like me wouldn’t have a job. But even we writers struggle to concoct strong headlines, especially for …
Tracking your marketing efforts does not always yield clear-cut results Your attribution model carries the prime responsibility for telling you which channels are the most …
If you ask anyone but a writer, they’ll tell you that The Headline is just about the only thing that matters in copywriting anymore. “No …
Generally, demanding someone’s attention is often frowned upon by society. But, in the case of a direct mail marketing campaign, catching a prospect’s eye is mandatory …
Because most successful marketing campaigns cross channels between direct mail, email, billboards, social media, and mobile ads, it’s all the more important that your customer …
While the Tooth Fairy had a record-breaking year in 2016 (a hefty increase from my attempt at this calculation the year prior), dental equipment manufacturers …
The frank Agency strives to grow our clients’ keyword portfolios as a whole, from keywords that garner thousands of searches per month to the keywords …
Even in a world where mobile devices are prevalent, direct mail marketing is still one of the absolute best ways to connect with new customers …
Today, everyone knows that SEO, PPC, social media and all other forms of digital marketing are proven methods for obtaining new customers and retaining existing …
Getting all the variables right with your direct-mail marketing campaign requires careful execution, with the key word being “careful.” It’s common for novice marketers to …
They say good things come in threes. That things in threes are inherently better, more effective, and more satisfying than all other number of things. …
A measurable algorithm update has been making waves over the last week and it is having a profound impact on many websites across the web. …
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