What are Micro-Interactions and Why They are Important in Web Design

Britt Desbien February 27th, 2018

Microinteractions are an important concept in web design used to measure and evaluate the smallest level of interaction between the user and the product. More specifically, the term “microinteraction” describes a single moment or interaction in a single use-case or task that a person encounters when using a product. A web designer is primarily concerned … Continue reading “What are Micro-Interactions and Why They are Important in Web Design”

Web Development Trend 2018: Static Site Generator

Britt Desbien February 15th, 2018

Static Site Generators provide an easy way for people looking to create a website to get one online without much of the content management system-based site complications. These site creation tools are a growing web development trend in 2018 because CMS-based sites are overkill for the needs of many website owners. Static Site Generators A … Continue reading “Web Development Trend 2018: Static Site Generator”

Facebook Makes Updates to News Feed

Vanessa Koonce January 23rd, 2018

There are a variety of ways in which we can receive our news about what’s going on in our local communities or collectively as a nation. Gone are the days where television serves as the only source for this news. It is becoming more common for many of us to reference our social media channels … Continue reading “Facebook Makes Updates to News Feed”

Reinventing The Sales Team

Britt Desbien January 18th, 2018

If there’s one principle that carries across industries, it’s that positive impressions are everything. Companies who rely on a sales force to conduct business often face difficulty penetrating the market. The challenge is how to be seen as more than “just another sales rep.” The frank Agency pioneered a sales force reshaping strategy with a … Continue reading “Reinventing The Sales Team”

5 Ways to Enhance your Mobile Site’s User Experience

Britt Desbien January 5th, 2018

Enhancing your website’s mobile user experience is an excellent way to leverage your content over your competition. An excellent user experience is one of the most important things for bringing visitors back to your site. Mobile web needs to be a priority for web designers because it now brings in more traffic than traditional desktop … Continue reading “5 Ways to Enhance your Mobile Site’s User Experience”