Marketing a medical device requires careful planning, execution, continuous monitoring and iteration to ensure the product meets customer needs and stays competitive. In today’s dynamic healthcare market, continuous monitoring and revisiting your goals are essential to stay relevant, competitive, and compliant. In this blog, we will explore how ongoing performance monitoring and revisiting your strategies … Continue reading “Why Continuous Monitoring and Iteration are Essential for Successful Medical Device Marketing”
With so many brands and marketing messages vying for people’s attention, it can be challenging to differentiate yourself and capture the interest of your target audience. It’s crucial to develop a unique value proposition and brand messaging that resonates with your customers and makes your brand stand out. Investing in a well-thought-out marketing strategy that … Continue reading “Are You Standing Out in the Marketplace with Your Marketing Message?”
So, you’re thinking about launching a medical product. Launching a new medical product is a big undertaking. It requires careful planning and execution in order to be successful. A well-defined medical product launch plan can help you increase your chances of success. Let’s be very clear here. Hope is not a strategy. The right medical … Continue reading “Preparing For a Successful Medical Product Launch”
Vanessa Koonce
December 11th, 2017
Snapchat has recently announced some updates to their user interface and we think these changes are definitely worth capturing. The social media platform has arranged chats and stories from friends on the left side of the camera screen while placing stories from publishers on the right side. This allows users to choose which information they … Continue reading “Snapchat continues to evolve”
Dustin Freund
July 6th, 2017
In today’s ever-increasing advertising landscape, SEO competitive analysis is essential to the success of any website. Competitive analysis can be as in-depth and scientific as needed, and the process truly never ends as new competition pops up and current competition shifts. Let’s explore what we mean by “SEO competitive analysis,” its purpose, its techniques, its … Continue reading “How to Perform Effective SEO Competitive Analysis”
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