Capture More Leads with Direct Mail Agency Expertise
Direct mail is a powerful marketing strategy for capturing leads. You can reach your target audience and encourage them to act.
We have the experience and industry expertise. We understand the power of direct mail as a valuable marketing tool in creating impactful campaigns. With our proven strategies, we can deliver measurable results and can successfully drive leads to grow your business.
Elevate Your Direct Mail Marketing Strategy
Who says direct mail marketing can’t be both beautiful and effective? In the world of marketing, aesthetics, and results go hand in hand. It’s time to take your direct mail campaigns to new heights by combining beauty with effectiveness. We know the goal is to get visitors to act, but first, you have to get them interested, so we design impactful pieces that bust through cluttered mailboxes and create an impact on your bottom line.
By elevating your direct mail game, you unlock the potential for increased brand awareness, customer engagement, and ROI. It’s about generating excitement, building trust, and leaving a lasting impression that sets you apart from the competition. Don’t settle for ordinary – elevate your direct mail marketing game today!
The Art of Direct Mail: Alive and Thriving with Us
As a marketing agency, we specialize in creating impactful and targeted direct mail campaigns that capture the attention of potential customers. With years of experience and industry expertise, we understand the power of direct mail as a valuable marketing tool in today’s digital age.
Harness the Power of Direct Mail with an Expert Team at Your Side
When it comes to direct response, direct mail is the workhorse of your marketing mix. It supports your other marketing messages with more personalized, specific and in-depth information. It’s highly impactful and has a longer shelf life, leading to more in-depth engagement. It heightens awareness and continues to build your brand. And, of course, it captures prospect information as it drives them to action.
Our Winning Approach to Direct Mail
Three little words describe our approach for being a great direct mail agency: Test. Learn. Optimize.
We develop your program on the front end with the back end in mind, setting up controls and variables so we can test, test, test. We learn by analyzing campaign outcomes sliced and diced by offer, response method, list source, database segment, geography, creative approach and beyond. And then we use those learnings to optimize the next effort and make it even more successful. It’s a never-ending cycle. It also happens to be what makes us the best choice when choosing a direct mail agency.
End-to-end direct mail services
- Creative concepting and development
- Testing strategies and test cell setup
- Data modeling, profiling and segmentation
- Customer persona development
- Segment-specific versioning through copy and offer
- Mailing list sourcing
- List management/hygiene, including NCOA and DSF processing
- Print production and mailing services, including press approvals
- Back-end campaign analytics
913.648.8333
hifrank@thefrankagency.com