The Difference Between SEO Content and Content Marketing

seo content vs content marketing
Kim Velten November 30th, 2016

In the SEO world, there’s a growing stalemate. It’s well known to white hats that content is a crucial aspect of any solid SEO program, but what’s being debated is how content should be approached. For many years, it was quantity over quality. Produce as many blogs as possible in a given month; create dynamic … Continue reading “The Difference Between SEO Content and Content Marketing”

Google’s ‘Mobile-First’ Indexing Update – How It Could Affect Your Website’s Search Rankings

Google Mobile-First Indexing Update
Dustin Freund November 21st, 2016

If it wasn’t already clear that an increasing number of people are using their phones instead of desktops to search for information, restaurants, Christmas presents and Pac-Man suits, perhaps the latest news from Google makes it all but official. On November 4, 2016, it took Google just a 535-word blog post to get the SEO … Continue reading “Google’s ‘Mobile-First’ Indexing Update – How It Could Affect Your Website’s Search Rankings”

SEO Update: Penguin 4.0 Rolls Out

Google Penguin 4.0 algorithm
Brett Suddreth September 28th, 2016

The Google algorithm update that we have been expecting for almost 2 years is now live. On Friday, September 23, 2016, Google confirmed the update and shared that it will have a significant impact to a website’s SEO/Organic Search presence. So, what is Penguin? Penguin is an algorithm created by Google back in 2012 to … Continue reading “SEO Update: Penguin 4.0 Rolls Out”

What the Panda 4.1 Update Means for Your Website

Brett Suddreth October 17th, 2014

A few weeks ago, Google began rolling out the Panda 4.1 update. Now that the dust has settled, let’s take a look at how this update affected the world of organic search and SEO in general. This update, just like previous Panda updates, focused on websites with “shallow” content. In terms of sites affected by … Continue reading “What the Panda 4.1 Update Means for Your Website”